Mompreneurs win big at Gawad Madiskarte 2023
Women entrepreneurs helping each other is a beautiful thing to witness. By fostering a supportive ecosystem and prioritizing social impact, they are driving positive change on multiple fronts. These women are the inspiring mompreneurs of Madiskarte Moms (MMPH), an online community of Filipino mothers who want to learn, start, and grow their online home businesses while enjoying their home life.
At the second annual Gawad Madiskarte, which recognizes mompreneurs with creative and innovative businesses, eight women stood out for creating successful businesses that made a transformative impact not only in their own lives, but also in the communities around them.
PLDT Home first launched Gawad Madiskarte in 2022 to celebrate mompreneurs and to encourage more women to act on their dreams of becoming entrepreneurs.
The audience at the awards luncheon -- many of them also tireless and hardworking mompreneurs—was inspired to hear the winners talk about their struggles and successes, many with tears in their eyes. It was also heartwarming to hear how Madiskarte Moms PH, the tight-knit community of local mompreneurs honored by Gawad Madiskarte, was the catalyst that changed their lives for the better.
Six winners from the Start Up and Scale Up categories received P100,000 each, three Special Award winners received P50,000 each from PLDT Home, and a trophy by world-class sculptor Ram Mallari. Each winner also received a one-year PLDT Home Fiber subscription, a laptop from ASUS, and a one-year Canva Pro subscription.
Start-Up Category
In the Start Up category, Diskarteng Angat was awarded to Catherine K. Fabello of Cami Candles; Diskarteng Digital went to Eraiza Camille A. Ramos of Eleira’s Crochet; and Diskarteng May-Puso went to Joelle Dianne F. Venegas of Golden Pots Agriculture.
Eraiza Camille Ramos learned to crochet because she didn’t have the money to buy nice clothes for her newborn daughter, she said when she accepted the trophy. When she started posting monthly photos of her baby wearing crochet headbands, hats, socks, and dresses on Facebook, her inbox was flooded by mommies inquiring whether she was selling them online. “I started and grew my business online,” she said as her cute products were flashed on the screen behind her.
Today, Eleira’s Crochet sells crocheted baby clothes and accessories, dolls and toys, and even Christmas ornaments. The young mom has truly embraced digital tools to help her business grow.
Mom of three boys Catherine Fabello of Cami Candles said that during the pandemic, she experienced anxiety and couldn’t sleep. Instead of allowing her mental health to deteriorate or passively waiting for the pandemic to be over, she leapt into action.
“Why not make something out of the problem I’m currently dealing with?” she said. The solution for her was to make aromatic candles. “I also wanted to help others who were experiencing the same thing, lalo na yung mga mahirap makapag-relax,” she added.
Remember the plantito and plantita craze that reached its peak during pandemic? Joelle Dianne F. Venegas of Golden Pots Agriculture started selling plants knowing that people found them relaxing to have around in their houses and gave them something to physically care for.
“Then I discovered that there was a better product with fewer competitors—organic fertilizers,” she narrated. For the first two years she sold only one type of organic fertilizer but has since expanded and focused on seeds, herbs, and other organics.
“As a mother, I realized that it’s important to teach children environmental protection, and that we can reconsider our lifestyle choices to ensure that we have a bright future,” she said.

0 comments
Show some Love, post a comment please? <3 <3 <3